CRM-Loyalty

Invest in your most important asset: your customers!

In the era of growth hacking, fast-growing companies are taking the world by storm.

Many companies are frantically focusing on acquiring new customers, while others, the wiser ones, prefer to focus their efforts on customer retention first.

It is also our conviction: each brand has an interest in capitalising on its existing customer relationships first and develop their value, based on available customer knowledge (i.e. lifetime, purchase frequency and average basket value). Studies show that increasing the loyalty of existing customers is 5 to 7 times less expensive than winning new ones!

 

Your challenges

In the age of digital marketing, the main CRM challenge brands are facing is the collection, analysis and exploitation of consumer data to:

  • track their use as accurately as possible
  • reactivate dormant customers
  • reward the best customers
  • generate recommendations based on advocacy
  • design scenarios to increase the Lifetime Value of Customers
  • keep up with customer needs and expectations, and continue to innovate.

Brands can now establish a direct and regular contact with each known consumer. Thanks to mobile - smartphones in our pockets 24/7 - brands can drive interactions with their consumers at any time.

As part of every promotional activation or engagement campaign we design for your brand, we collect the maximum of data to be reused by your teams during other operations.

 

Our expertise

 

We support our clients on the following areas:

  • Loyalty strategy / CRM
  • Loyalty program design
  • Mobile Engagement strategy
  • Consumer content
  • Brand content
  • Digital Advocacy Program
  • Behavioral tracking
  • Deep linking / retargeting
  • Geomarketing via Geolocation and Geofencing
  • Lifetime Value Management
  • Data intelligence and Data mining / analysis
  • Reward management

 

Our success stories

 

Contact us

Do you have a question, or a need to submit to our experts?

Please contact us, we'll get back ton you within 48h.